EBBA combines AI, automated digital marketing, and financial engineering to validate products at scale — then spins off winners into high-profit brands.
E-commerce is one of the fastest growing industries on the planet. Yet the overwhelming majority of brands die — most within their first year.
Most brands don't know how to acquire customers profitably. They burn cash on untested strategies with no systematic approach to optimizing return on ad spend.
Founders fall in love with products nobody wants. Without data-driven validation, they invest months and thousands into inventory that never sells.
Working capital kills more brands than bad ideas. Payment delays, inventory costs, and ad spend create a cash flow trap most businesses can't escape.
of e-commerce brands fail. 22% don't even survive 120 days. EBBA was built to change this — reducing the failure rate to near zero.
We've engineered a repeatable system that validates products through automated dropshipping, then scales winners into standalone brands.
10 new products tested daily through automated dropshipping. Three progressive test stages with aggressive "killing" of underperformers. No inventory risk, no setup costs.
Outlier products (1 in 1,000) that survive 180+ days with 15%+ profit margins get spun off into dedicated brands with lean teams, UGC content, and community building.
Grow brands to $2–3M annual profit, then exit at $5–9M per brand to aggregators or strategic acquirers. A repeatable, scalable engine.
Our proprietary software integrates digital marketing, financial control, process automation, and AI optimization into one system.
Progressive ad spend algorithm that scales winners and kills losers in real-time. Campaign creation automated N-at-once.
Performance-based budget allocation model. Real-time cash flow control and working capital optimization across all brands.
Automated store builds, supplier integration, product validation, and campaign setup — turning weeks of work into minutes.
Ongoing real-time optimization for speed and profit. AI-built creatives, AI-powered customer support, and trend detection.
less time to launch, test, and iterate — while generating better results through AI-driven decision making that never sleeps.
Real results from real campaigns managed by our founding team, across multiple verticals and markets.
The global e-commerce market in 2024, expected to grow 1.6× over the next five years. Food, fashion, hardware, and electronics are the dominant categories.
Mexico is growing at 35% and India at 32% annually. EBBA operates across the US, Italy, and India — positioned in both mature and high-growth markets.
Every co-founder brings 10+ years of deep expertise and has previously built ventures from zero. This isn't our first rodeo.
10+ years in corporate finance & M&A. Invested €20M+ in CVC. Created 4 e-commerce brands & cash management models.
10+ years in digital marketing. Spent €50M+ in ads with €15M+ profit. Bootstrapped YBL to €1M ARR in 7 months.
10+ years in software development. Led Red Cross PT emergency system. Developed all AI solutions for a SaaS AI platform since Q4 2022.
10+ years in product management. Managed Samsung and UN accounts. Bootstrapped a SaaS AI Solution to €1M ARR in 1.5 years.
Refine and optimize the platform's technology, algorithms, and automated processes for maximum efficiency.
Manage initial working capital requirements. Scale the team and operational capacity to cruise speed.
Test additional strategies, product categories, and geographic markets across three continents.
Whether you're an investor, a potential team member, or a partner — we'd love to talk.